Research
The Impact of Health Warning labels on Smokeless Tobacco Products in India and Bangladesh

Aim:

To evaluate perceptions of novel health warnings on smokeless tobacco packages, including various types of warnings (text‐only, symbolic, graphic, and testimonial), among youth and adults.

This being a multi-country our organization Healis took the responsibility of conducting the study in Mumbai, India.

Research Methodology:

Data were collected via intercept interviews conducted in and around Navi Mumbai and Mumbai. Respondents were recruited face‐to‐face from public areas for this intercept survey. Trained interviewers conducted a 25-30 minutes survey using computer assisted personal interviewing I Pads.

Current Status:

Total 1001 persons were recruited for this study. The survey has been completed and data analysis is ongoing.

Study on health warnings on packaging was carried out in two parts by Healis in collaboration with The University of Waterloo, Canada:

 
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